Meet the 2018 Range Rover Velar

land-rover-range-rover-velar-live-genevaThe front view of the 2018 Range Rover Velar

New Range Rover models don’t come along that often but it appears Range Rover lovers have been fortunate in recent times.I say this because somewhere in 2005, the Range Rover Sport was introduced as the younger sibling to the Range Rover, proper.The Range Rover Sport was also joined by its smaller sibling, the Evoque in 2011.And with the official launch of the Range Rover Velar  on March 1st 2017;with a grand unveiling at the London Design museum, the Range Rover family has grown to four.The Velar is expected to sit between the Evoque and the Sport; both in size and price.In the UK, the starting price of the Velar is estimated at £45,000.The MSRP in the US is expected to be from $50,000, which would make the Velar about $15,000 cheaper as compared to the starting MSRP of the Range Rover Sport which is $64,950. With that said, enjoy the following fun facts about the all new  2018 Range Rover Velar .

My name is Range Rover Velar.

The name Velar, was derived from the Italian word ‘velare,’ meaning to veil or cover. According to Jaguar Land Rover, in order to keep the prototype for the first-ever Range Rover a closely guarded secret, the designers and engineers behind this revolutionary new vehicle gave the top-secret prototype the name ‘Velar’ and even fitted the first 26 prototypes with a badge of the same name to disguise its identity.

Sahara-Desert_desktop_680x450_281-345722_680x450One of the prototypes of the 1st generation Range Rover with the Velar name-plate

Design, engineering and production.

The Velar was designed, engineered and made by over 15,000 people.According to the Design Director at Range Rover, Mr McGovern, the car’s design was influenced heavily by women.Amy Frascella  the Creative Director, Interiors, was responsible for the interior design of the Velar  and Massimo Frascella, the Creative Director, Exteriors did the outside work.Please note that Amy and Massimo are married, so assuming that the Velar fails to meet your expectation you can take solace in the fact that, love was at the centre of the design.Now, take that for the policy that forbids spouses from working together.

range-rover-velar-asdf4-1006_1well-crafted interior of the Velar

For extra panache, Range Rover partnered with high-end Danish textile company Kvadrat to offer a premium material alternative to leather. The thinking being that the new cloths will be attractive, just as durable, but less damaging to environment than traditional leather.

range_rover_velar_14The side profile of the Velar

Range_Rover_Velar_rear_viewRear view of the Range Rover Velar

3. Engine Options.

There will be five engine options for the Velar, all of which will be paired with an 8-speed ZF automatic transmission. However, only 3 engines will go to the US market:the range-topping powertrain, a 3.0-litre supercharged V6 petrol engine producing 380bhp can get the 2.55 tonne luxury SUV from 0-60mph in just 5.3 seconds and on to a top speed of 155mph, a 247-hp 2.0-liter inline-four, and  a more frugal engine option in the 2.0 litre four-cylinder 16v 180hp diesel  which will accelerate from 0-60mph on 8.4 seconds on to a top speed of 130mph.The diesel power-train  will suit  individuals who can’t resist the beauty and charm of the Velar but are not too keen on power .

More tech than you can handle!

The 2018 Range Rover Velar is so technologically advanced that it needed nearly 10km of electrical cabling to cater for all the gadgetry in the car.Some of these new tech include the deployable door handles that contribute to the aerodynamic form factor of the Velar. These handles extend outwards powered by motors that are powerful enough to punch through ice, so even in the worst conditions, the system will remain operable.For audiophiles, there is a choice of four audio systems – the top-end being the 1,600W Meridian Signature Sound System with 23 speakers.

2018-Land-Rover-Range-Rover-Velar-interior-viewThe all new Touch Pro Duo system with dual HD touch screens

Another major tech in the Velar is the all new Touch Pro Duo system, which is a new driver interface for Range Rover and consists of two HD touchscreens on top of each other. The upper screen is for infotainment while the lower is reconfigurable depending on your activity, and includes two rotary switches that alter function depending on what is being displayed.

Let me conclude by giving  Jaguar Land Rover their props for coming to the market with a Range Rover that more people can actually dream of buying thanks to the wonderful entry level price of roughly US$50,000.



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